“Color is everywhere,” artist Matt Crump (@mattcrump
), the mind behind #candyminimal
, says. “You just have to be aware of it and be ready and willing to drop everything you’re doing to have an impromptu photo shoot.” The former art director based in Austin, Texas, uses his experience from the advertising world to create his whimsical and captivating posts, all in his trademark pastels. “My passion for color started when I was a kid. I loved Van Gogh, Dr. Seuss and Andy Warhol — all of whom used bright, bold colors.” Matt started #candyminimal
to coin his signature style, and today community members from all over the globe participate. “It pushes people’s creativity in new directions and lets them express themselves in ways they might not have considered before.”
Watch today’s Instagram story to learn how Matt creates stop-motion animations, like this spinning pinwheel.
Video by @mattcrump